We use analytics and behavioural science to assess performance, and apply new research and behavioural techniques to cultivate best practice.
To hear more about what we do at Behaviour Lab, please contact us.
By debiasing investment patterns, Behaviour Lab provides analytical solutions that offer clients greater investment returns and significantly better results. Removing the effect biases have on investment decisions will give your customers a competitive edge through better performing funds.
Even incremental improvements to investments make a significant difference performance. Together with our clients, we work to tackle this challenge by using analytics and behaviour science to help them make better decisions.
Behaviour Lab uses analytics and behaviour science to empower insurers to assess their underwriting. Equipped with this knowledge, insurers can reduce variance in valuations and the rate of loss exposure.
"We are already seeing the benefits from carrying out this study. By far the most valuable outcome of this detailed piece of work, was the ability to pinpoint two specific areas of improvement that had been simplified down to basic concepts with actionable remedies. The study clearly showed a desire to lock in profits too early and not let a full rerating occur when a company grows into its valuation. The last 2 years has been the perfect environment for the kind of investment and so that characteristic trait has been tested consistently throughout that period. The old me would have succumbed to the temptation time and time again as these investments climbed to new highs on a consistent basis. Companies such as Microsoft, Visa, ASML and Unitedhealth were classic candidates for my natural tendencies to take over and secure that euphoric high by locking in profits. However, the new me is now guided by helpful processes that enable me to counter these tendencies and where appropriate, bring in others to challenge properly and determine whether the decision has merit. There have been times where I have literally been sitting on my hands waiting for our processes to run their course and so I know it has clearly made a difference to my behaviour! I am convinced that my behaviour prior to this study would have resulted in more aggressive trimming of these names and hence made the challenge of coping with this market environment even more difficult. In a nutshell, this study has helped me stay in the game."
“The work we did with Magdalena and the team was incredibly valuable. With increasing pressure on the active fund management industry to deliver returns for its clients, I think more work needs to be done to understand where fund managers add value and where they can improve. This work helped in both areas through analysing historic investing activity on the fund to enable me to understand where I and the team had done well and where we hadn’t. However, the project went beyond just the data and started to help us understand the potential behavioural drivers behind this, with suggestions made as to how we can adjust and improve our process to give better results for our clients. For example, it was identified that we often anchored on the historic outlook for investments that were struggling rather than adjusting to the new reality. The work allowed us to bring in monitoring and review processes to question our conviction in recovering investment opportunities. I think this combination of man and machine, the combination of human vision for identifying potential change and comprehending the emotional drivers of markets with more automated processes to warn of behavioural weaknesses in the investment approach, is the future of active investment management.” – Emerging Market Fund Manager, at a leading Global Asset Manager
